Most of us yawn when we see company mission statements. But when we crafted ours, we meant business. Have a look….
To provide the best eyewear to our customers in terms of both vision and fashion with a customer experience simply unmatched in all other optical stores on the planet.
And most important…. treating our customers as PEOPLE not patients.
Pretty ambitious… YES. But if we don’t have something to strive for we might as well take our toys out of the sandbox and go home.